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About The TeamThe true success of any marketing program lies in the expertise of those designing and implementing the strategies. Rodheim Marketing Group is unrivaled in its talented team of senior-level, highly experienced communications professionals, representing a wide range of expertise and a diverse compilation of skills and specialties.
As president of one of Orange County's most established marketing agencies, Ralph leads the organization's business development and client service segments. Recognized as a highly effective business and community leader, his entire career has been dedicated to positioning local, regional, national, and international businesses so that they achieve their marketing objectives. His extensive experience includes successfully promoting some of the largest companies and organizations in the world in a variety of areas including professional services, M&A, finance, insurance, hospitality, medical, real estate, retail, sports marketing and tourism.
Mary McGeachy, based in Southern California as well as New York, is an international communications executive with a creative, successful approach to media and press relations. Experienced on both sides of many industries including magazine publishing, retail, hospitality, and radio/television, she has solid contacts with local, national and international media. Prior to joining RMG, Mary created the bi-coastal public relations unit for DJG Marketing, a magazine consulting firm managing high-profile clients including Motor Trend, Guideposts, Natural History and others. Mary has held major communications positions: VP/Communications for the Magazine Publishers of America in New York; VP/ Communications, Burson-Marsteller (corporate clients included The Rockefeller Group, ITT Hartford, US Postal Service, and Bausch & Lomb); VP/National Media, Kmart Corporation; Director of Public Relations for BusinessWeek; and Director of Public Relations for San Francisco's Intercontinental Mark Hopkins Hotel. Early in her career, she worked on television talk shows and was a movie critic for NBC Radio.
With more than 15 years experience, Lorraine's portfolio is as diverse as it is exceptional, reflecting a range of clients from retail and hospitality to land development and manufacturing. A resourceful writer with a colorful and captivating editorial style, Lorraine has a penchant for thinking "outside the box"... be it strategic planning, public and media relations, copy writing or event planning. Don't wait, e-mail Lorraine today for those "Outside the Box" ideas. genevieve@rodheim-marketing.com Genevieve is a seasoned public relations professional and a veteran journalist with more than 20 years of print and broadcast experience who specializes in real estate, business, tourism and all aspects of the building industry from entitlement to build-out and beyond. She handles media strategy and relations, issues management, community outreach and issues management, along with writing, presentations and video production. Genevieve's media credentials include Cable News Network (CNN), KUSA-TV in Denver, The International Herald Tribune and several daily newspapers. Before becoming a journalist, she worked at The White House, briefing Congress on energy and environmental initiatives. Genevieve graduated Magna Cum Laude from Duke University with a degree in public policy and communications. She has handled public relations programs and projects for The Irvine Company, Lennar Corp., LNR Property Corporation, Makar Properties, Wood Partners LLC, Fieldstone Communities Inc., Argent Mortgage Company, Sukut Construction, Starfield Sycamore Investors, The Robert Mayer Corporation, The Oceanfront Properties, the Hilton Waterfront Beach Resort and the Huntington Beach Conference and Visitors Bureau.
Sheila Barger is a dynamic, marketing professional, who understands the needs of business and works with creative flair due to her extensive graphic background that produced award winning campaigns. Sheila has been a fixture in New Orleans throughout her 25-year career where she was a key player in the dramatic turnaround of streetcars and bus system to introducing cajun cooking outside of New Orleans . Her diverse background includes tourism, hospitality, transportation, utilities, construction and the building trade, museums and festivals. A graduate of Drake University , Iowa , Art Center College of Design, CA, and her Masters in Management from Florida Institute of Technology in project management show a well developed technical side as well as her creative.
Mark Schrimmer has 29 years of advertising and graphic design experience. He served as creative director at LeAnce and Herbert, and copy director at Jansen Associates, two Orange County agencies. Mark also worked for BBDO Business-to-Business Group in Los Angeles. BBDO is one of the largest agencies in the world. Clients Mark has worked for include Toshiba, Western Digital, Isuzu, Marriott, Infosys Technologies, IBM, Ingram Micro, Timex, Suzuki, The Girl Scout Council of Orange County, plus dozens of smaller companies and non-profit organizations. To
date, Mark¹s work has been honored over 30 times by the American
Advertising Federation, the Business/Professional Advertising
Association, the Orange County Ad Club, The Telly Awards and the
New York One Club for Art and Copy.
(714)557-5100 x16 Colby Poppleton serves as the Account Coordinator at Rodheim Marketing Group. Colby Manages the coordination of all accounts and works directly with a broad range of clients to achieve their proposed marketing goals. In addition, she assists in designing customized, results-oriented marketing packages that increse brand awareness and reach target markets. This includes overseeing collateral development and website production. Also, she has experience with public relations and handling media strategy.
Dianne
Seeber brings to Rodheim Marketing the high-level corporate know-how
that can only be attained from years in the ivory towers of high-profile
national companies, including Lehman Brothers, ACC Capital Holdings,
Washington Mutualand Lincoln National Corporation. Dianne’s
documented corporate successes include award-winning programs
in strategic communications, issues management and crisis communications,
media relations, investor relations, public relations, employee
communications, event planning, multi-media production, corporate
identity and graphic design. In these capacities, she was ranked
among the top two percent of executives in terms of contribution,
leadership and potential, ranked first in customer service and
support, and scored in the highest tier for quality of work. Dan Chmielewski is a creative and experienced high technology public relations and marketing communications professional. With more than 20 years of experience, Dan has worked with large technology companies including 3Com, Data General, Lotus Development, and Mitsubishi Mobile Computing, in addition to start-ups like Seclarity, Array Networks, Gradient Technologies and Moss Software. Dan's work in media relations has been honored by the Orange County Chapter of the Public Relations Society of America (PRSA). He received a PRSA President’s Citation for contributions to the practice of public relations and PRSA in 2002. Dan was a founding member of the Orange County chapter of the Software Council of Southern California and served as the organization’s co-chair from 2000-2002. He is also a member of the Public Relations Society of America (PRSA)and the Society of American Business Editors and Writers (SABEW).
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